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Helping your consumers to gain more profits

| Articles | February 17, 2012

Consumers are individuals or households that consume goods and services generated within the economy. Since this includes just about everyone, the term is a political term as much as an economic term when it is used in everyday speech.

Typically when business people and economists talk of consumers they are talking about person as consumer, an aggregated commodity item with little individuality other than that expressed in the buy not buy decision.

However there is a trend in marketing to individualize the concept. Instead of generating broad demographic profile and psychographic profiles of market segments, marketers are engaging in personalized marketing, permission marketing, and mass customization.

A consumer is assumed to have a budget which can be spent on a range of goods and services available on the market. Under the assumption of rationality, the budget allocation is chosen according to the preference of the consumer, i.e. to maximize his or her utility function.

In ‘time series’ models of consumer behavior, the consumer may also invest a proportion of their budget in order to gain a greater budget in future periods. This investment choice may include either fixed rate interest or risk-bearing securities.

In the context of mental health, consumer is also a term applied to describe a person living with mental illness. Literally, it is not really what is states. They are the people seeking for help in their own profile of their mentality. You can let them gain their life back on track and achieve your goal at the same time.

Problems may also arise when dealing with your possible prospects.

Many patients are frustrated because, despite their best intentions, they seem unable to adhere to an exercise or “diet” program. Actually, there are several proven strategies that can be used to help us be successful in our efforts to improve an aspect of our lifestyle.

First, make a plan and make sure it fits their lifestyle. For example, if you’re planning on beginning an exercise program, think ahead about how you’re going to carve out the time in their already busy life. In this respect, anything you can do to make the exercise program a regular, daily part of your routine will be helpful.

It’s often a good idea to ask those around you to help you in your endeavors. Anything you can do to help assure the support of your family, friends and co-workers will increase the odds of success.

Remember that most of the changes you make, whether changing what you prefer to eat, or changing your schedule to include exercise, will affect those around you. One of the best examples of this is the difficulty that smokers have trying to quit when those around them are smoking.

If you strictly adhere to a “proven” program that has succeeded for others, however, and fail to produce the results you want, you may become discouraged or filled with self-doubt. There are many reasons to explain why self-help techniques fail, and many steps to take to feel good about yourself regardless of the result. Like every other field, the “experts” in self-help disagree on just about everything.

Always remember this: no matter how smart or “successful” someone is, how much “proof” you’re given, how much you trust or respect someone, or how logical something seems, it’s just an opinion, just what worked for someone else, just a possible pathway to success.

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